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Remember how quickly the Police, Paramedics, Fire Fighters, Medical Personnel AND the public all adopted the ICE YOUR PHONE campaign?
The ICE (In Case of Emergency) concept has now been taken one step further with the creation of the ICE Tag®. Paramedics & Firefighters alike say they like it for its simplicity and ease of recognition. Bob Brotchie, Creator of ICE in your phone also endorses the ICE Tag®.